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Design & Technology

Uniline

inbound leads via new site
+156% organic search traffic
22s → 2.4s page load improvement

Engineering a digital presence that generates leads on autopilot

Uniline, a B2B industrial solutions provider, had a website that looked like it was built in 2012 — because it was. The site was slow, unresponsive, and invisible to search engines. Mantle redesigned and rebuilt the entire platform with a focus on SEO-first architecture, clear service presentation, and conversion-optimised landing pages.

We implemented structured data markup, built a resource centre for technical documents, and created a lead capture system with progressive profiling. The design language was deliberately clean and authoritative — engineering precision translated into visual form.

The outcome

Inbound leads through the website increased 4× within the first quarter. Organic search traffic grew 156%, and page load times improved from 22 seconds to 2.4 seconds.

We went from zero online leads to having our sales team complain about too many inquiries. That’s the kind of problem Mantle creates.

— Rajesh Gupta, CEO, Uniline
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